# Building Bestofweb.site: From a tiny startup directory to an automation suite for founders ## TL;DR * **Feb 2025:** Nima Aksoy and I started sketching [**Bestofweb.site**](http://Bestofweb.site)—a practical toolkit for developers and entrepreneurs. * **Phase 1:** Launched a **minimal, open startup directory** so anyone can list a product in minutes. * **Phase 2:** Shipped **AI Blog Automation**—authentic, business-aware articles + images + scheduling + automated internal/external linking. * **Phase 3 (now in beta):** **Social Scheduling**—connect Instagram, Facebook, Threads, YouTube, TikTok, LinkedIn, X; publish once, schedule everywhere. * **What’s next:** More growth tools, deeper integrations, and a community roadmap. --- ## Why we built it I’ve always built out of need. In **February 2025**, over a string of calls and whiteboard sketches, **Nima Aksoy** and I kept asking the same question: > *“What tools do we wish we had as builders—and how quickly can we ship a useful version for others like us?”* That question became [**Bestofweb.site**](http://Bestofweb.site): a focused, opinionated set of tools for **developers and entrepreneurs** who want to launch faster, reach audiences earlier, and keep their content alive without burning time and cash. --- ## Phase 1 — Start with the smallest useful thing: a directory We began with a **minimal startup directory**—no fluff, no friction. * **Frictionless listing:** Anyone can submit their startup in minutes. * **Useful categorisation:** Practical tags so the right people actually find you. * **Founder-friendly:** We focused on utility and discoverability. Why a directory first? Because visibility is oxygen. If people can’t find your product, nothing else matters. --- ## Phase 2 — AI Blog Automation: authentic content, automatically Shortly after launching the directory, we kept hearing the same pain point: > *“Our blog is dead.”* So we built **AI Blog Automation**—a service that plugs into a business (or personal blog) and **creates authentic, on-brand content**, then **generates images** and **schedules** it—all with minimal overhead. **What it does:** * **Understands the business:** We ingest context about your product, audience, and tone. * **Writes like you:** Every article is **personalised** to the brand’s nature and goals. * **Adds images automatically:** Cohesive visuals that match the article’s topic and style. * **Schedules for you:** Set your cadence, and we publish on time—every time. * **Builds discoverability:** We created internal and external **backlinking** flows so each article strengthens the next, linking to relevant content to grow authority and reach. **Results we’re seeing:** * Blogs that were dormant are now **alive and compounding**. * Teams save **hours per week** and **real money** they’d otherwise spend on content pipelines. * Articles don’t just exist—they **interlink** and **rank** better over time. --- ## Phase 3 — Social Scheduling (beta): one post, everywhere The next obvious pain: social publishing is scattered and repetitive. So we’re in **beta** with **Social Scheduling**. **Connect once, publish everywhere:** * **Instagram, Facebook, Threads, YouTube, TikTok, LinkedIn, X** (more coming). * Draft once → **schedule to many** in a single flow. * Great for solo founders, busy teams, and anyone who wants consistency without chaos. It’s in **beta**, but **usable right now**—and we’re iterating quickly based on real user feedback. --- ## The product philosophy that guided us 1. **Ship the smallest useful version.** Then iterate. 2. **Build for real needs.** If we wouldn’t use it weekly, we don’t ship it. 3. **Automate the boring parts.** Publishing, images, links, and scheduling should run on rails. 4. **Compound distribution.** Every asset should strengthen others (directories → posts → links → socials). 5. **Keep creators in control.** AI helps; **humans lead**. --- ## What’s next * **Deeper and better integrations** (more platforms + analytics you actually need). * **Richer SEO playbooks** baked into the automation engine. * **Team workflows**: approvals, brand libraries, multi-workspace support. * **Community roadmap**: public feedback → fast cycles. If you’re a developer or entrepreneur who wants to **launch sooner, publish consistently, and grow smarter**, you’re exactly who we’re building for. --- ## Try it / Join the beta * **List your product** in the directory: [*Bestofweb.site*](http://Bestofweb.site) * **Activate AI Blog Automation:** Connect your blog, set your cadence, and let it run. * **Join Social Scheduling (beta):** Connect socials and schedule once for many. Have ideas? Break something? Want a feature yesterday? I’d love to hear it. --- ## Lessons we learned * **Distribution-first beats perfection.** A simple directory + shareable links drove meaningful early usage. * **Authenticity scales if you model it.** Capture brand voice and product truths first; AI can honour it. * **Links are leverage.** Internal + external linking turned single posts into **content networks**. * **Scheduling is a growth moat.** Consistency compounds visibility more than clever tactics. * **Talk to users.** Feature requests > assumptions. --- ## If you made it this far… Thanks for reading. This journey is ongoing, and we’re just getting started. If [**Bestofweb.site**](http://Bestofweb.site) sounds like something you’d use—or improve—reach out and let’s build the next piece together. — **Shayan**